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The Ultimate Checklist Before Publishing a Blog Post in 2025

Introduction

In 2025, simply writing a blog post isn’t enough. To compete in Google’s search results and meet Google AdSense’s content standards, you must ensure each post is SEO-optimized, mobile-friendly, user-focused, and trustworthy.

This ultimate publishing checklist ensures your blog content is search-engine ready, adheres to E-E-A-T guidelines, and delivers the best user experience all essential for boosting traffic and getting AdSense approval.


✅ Chapter 1: Content Quality Checklist

1.1 Clear Target Topic & Intent

  • Does the post answer a specific user query?
  • Is the keyword/topic relevant to your niche?

1.2 Original & Helpful Content

  • Is the post 100% original with value-added insights?
  • Includes real examples, tips, or tutorials?

1.3 Word Count & Depth

  • Aim for 1500–3000 words per post
  • Covers the topic comprehensively with H2s, FAQs, and multimedia

1.4 Follows Google E-E-A-T

  • Add author name (Aman Patidar) and bio
  • Include references, stats, or links to trusted sources

✅ Chapter 2: SEO Optimization Checklist

2.1 Keyword Optimization

  • Use primary keyword in:
    • Title
    • Meta description
    • URL
    • First 100 words
    • Headings (H2/H3)

2.2 Title Tag (< 60 characters)

  • Include a benefit + keyword

2.3 Meta Description (< 160 characters)

  • Include keyword + summary + CTA

2.4 Header Structure

  • Only 1 H1 (title)
  • H2 for main sections
  • H3 for sub-points

2.5 Internal Linking

  • Link to 2–5 relevant blog posts
  • Use keyword-rich anchor text

2.6 External Linking

  • Link to authoritative sources (Google, Moz, Ahrefs, Wikipedia)

2.7 Image SEO

  • Add alt text with keywords
  • Compress images (use WebP)

2.8 URL Slug

  • Short, keyword-rich (e.g., /blog-post-checklist-2025)

✅ Chapter 3: User Experience (UX) Checklist

3.1 Mobile-Friendly Layout

  • Use responsive theme
  • No zooming or horizontal scrolling

3.2 Page Speed Optimization

  • Use lightweight theme
  • Compress images & scripts
  • Use caching + CDN

3.3 Visual Hierarchy

  • Clear headings
  • Bullet points
  • Callout boxes for tips or warnings

3.4 CTA Placement

  • End each post with 1–2 CTAs (subscribe, read next, comment, etc.)

✅ Chapter 4: Technical SEO & Compliance

4.1 Indexing Readiness

  • Submit URL to Google Search Console
  • Check for noindex tags or crawl blocks

4.2 Schema Markup

  • Use Article/BlogPosting schema
  • Add with Rank Math or Yoast plugin

4.3 Robots.txt & Sitemap

  • Ensure robots.txt is not blocking important paths
  • Sitemap.xml should auto-update with new posts

4.4 HTTPS Security

  • Must be SSL-secured (https://)
  • Secure for AdSense and user trust

✅ Chapter 5: AdSense Approval Boosters

5.1 Include Trust Pages

  • Add About, Contact, Privacy Policy, Terms

5.2 Author Section (E-E-A-T)

  • Use real author name (Aman Patidar)
  • Add short bio & photo if possible

5.3 Avoid Ad Violations

  • Don’t promote illegal products, adult content, or mislead users

5.4 No Excessive Ads

  • Limit placements
  • No pop-ups or autoplay audio

✅ Chapter 6: Final Pre-Publish Checks

  • ✅ Run Grammarly or Hemingway to fix grammar/readability
  • ✅ Preview post on mobile and desktop
  • ✅ Check for broken links
  • ✅ Use Google PageSpeed to test speed
  • ✅ Test comment section functionality
  • ✅ Confirm social sharing buttons work

Conclusion

In 2025, publishing a blog post is a multi-step process. But following this ultimate checklist will not only improve your SEO rankings and user engagement, but also make your blog a strong candidate for Google AdSense approval.

Use this checklist before every post, and you’ll consistently create professional, polished, and high-performing content.