Introduction
In 2025, simply writing a blog post isn’t enough. To compete in Google’s search results and meet Google AdSense’s content standards, you must ensure each post is SEO-optimized, mobile-friendly, user-focused, and trustworthy.
This ultimate publishing checklist ensures your blog content is search-engine ready, adheres to E-E-A-T guidelines, and delivers the best user experience all essential for boosting traffic and getting AdSense approval.
✅ Chapter 1: Content Quality Checklist
1.1 Clear Target Topic & Intent
- Does the post answer a specific user query?
- Is the keyword/topic relevant to your niche?
1.2 Original & Helpful Content
- Is the post 100% original with value-added insights?
- Includes real examples, tips, or tutorials?
1.3 Word Count & Depth
- Aim for 1500–3000 words per post
- Covers the topic comprehensively with H2s, FAQs, and multimedia
1.4 Follows Google E-E-A-T
- Add author name (Aman Patidar) and bio
- Include references, stats, or links to trusted sources
✅ Chapter 2: SEO Optimization Checklist
2.1 Keyword Optimization
- Use primary keyword in:
- Title
- Meta description
- URL
- First 100 words
- Headings (H2/H3)
2.2 Title Tag (< 60 characters)
- Include a benefit + keyword
2.3 Meta Description (< 160 characters)
- Include keyword + summary + CTA
2.4 Header Structure
- Only 1 H1 (title)
- H2 for main sections
- H3 for sub-points
2.5 Internal Linking
- Link to 2–5 relevant blog posts
- Use keyword-rich anchor text
2.6 External Linking
- Link to authoritative sources (Google, Moz, Ahrefs, Wikipedia)
2.7 Image SEO
- Add alt text with keywords
- Compress images (use WebP)
2.8 URL Slug
- Short, keyword-rich (e.g.,
/blog-post-checklist-2025
)
✅ Chapter 3: User Experience (UX) Checklist
3.1 Mobile-Friendly Layout
- Use responsive theme
- No zooming or horizontal scrolling
3.2 Page Speed Optimization
- Use lightweight theme
- Compress images & scripts
- Use caching + CDN
3.3 Visual Hierarchy
- Clear headings
- Bullet points
- Callout boxes for tips or warnings
3.4 CTA Placement
- End each post with 1–2 CTAs (subscribe, read next, comment, etc.)
✅ Chapter 4: Technical SEO & Compliance
4.1 Indexing Readiness
- Submit URL to Google Search Console
- Check for noindex tags or crawl blocks
4.2 Schema Markup
- Use Article/BlogPosting schema
- Add with Rank Math or Yoast plugin
4.3 Robots.txt & Sitemap
- Ensure robots.txt is not blocking important paths
- Sitemap.xml should auto-update with new posts
4.4 HTTPS Security
- Must be SSL-secured (
https://
) - Secure for AdSense and user trust
✅ Chapter 5: AdSense Approval Boosters
5.1 Include Trust Pages
- Add About, Contact, Privacy Policy, Terms
5.2 Author Section (E-E-A-T)
- Use real author name (Aman Patidar)
- Add short bio & photo if possible
5.3 Avoid Ad Violations
- Don’t promote illegal products, adult content, or mislead users
5.4 No Excessive Ads
- Limit placements
- No pop-ups or autoplay audio
✅ Chapter 6: Final Pre-Publish Checks
- ✅ Run Grammarly or Hemingway to fix grammar/readability
- ✅ Preview post on mobile and desktop
- ✅ Check for broken links
- ✅ Use Google PageSpeed to test speed
- ✅ Test comment section functionality
- ✅ Confirm social sharing buttons work
Conclusion
In 2025, publishing a blog post is a multi-step process. But following this ultimate checklist will not only improve your SEO rankings and user engagement, but also make your blog a strong candidate for Google AdSense approval.
Use this checklist before every post, and you’ll consistently create professional, polished, and high-performing content.